BASF SOWS NEW SPONSORSHIP DEAL WITH THE NATIONAL FRUIT SHOW

BASF SOWS NEW SPONSORSHIP DEAL WITH THE NATIONAL FRUIT SHOW

Encouraging new shoots at the show ‘for growers, by growers’

The National Fruit Show is delighted to announce that BASF, the global supplier of agricultural solutions, is re-joining its premier group of main sponsors of the show which takes place 2 and 3 November 2022.

BASF Agricultural Solutions UK offers renowned and innovative fungicides, herbicides, insecticides and growth regulators for agriculture. Their products and services help growers increase their yields and optimize the quality of their products,

“We are absolutely delighted to be partnering with the National Fruit Show,” says Matt Goodson, BASF Market Manager Specialities. “We wholeheartedly support its aims of better growing, grading and marketing of fruit and the ethos of ‘by growers for growers’ aligns neatly with our own.

“For decades, BASF has committed investment into research and development of solutions that support the sustainable production of high quality fruit. Growers have been, and will continue to be, integral to their development, as our strong pipeline of products come to market. This year alone, we’re launching two products – Revysol and Nemaslug – and there’s more to come in the future.”

Sarah Calcutt, Chair of the National Fruit Show said “Welcoming BASF back to the National Fruit Show for 2022 is a fantastic endorsement of our renewed push to focus what we offer at the show, to have real insight and be full of practical advice for our farmers and growers. BASF’s agricultural expertise is second to none here and we’re delighted they’ve chosen to support us as the leading UK show ‘for growers, by growers’.

The National Fruit Show will be held at the Kent Event Centre, Detling on 2nd & 3rd November 2022. It is sponsored by BASF, Hutchinsons, N.P. Seymour, Worldwide Fruit and UKCA. The show is free to attend and you can register on the website for more information at www.nationalfruitshow.org.uk or see updates at @nationalfruit on Facebook, Instagram and Twitter.

For more information on BASF please see https://www.agricentre.basf.co.uk/en/

-ENDS-

Notes to editors:

Now entering its 89th year and dedicated to showcasing the British top and soft fruit, the National Fruit Show is the show ‘by growers for growers’. Also new for 2022 is a focus on soft fruit at the show, including a new soft fruit technical forum.

For further information contact:

Alison Baldwin, Coast

T: 01233 503200 / 07949 561489

E: alison@coastcommunications.co.uk

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